share time: 2026-09-28 12:30:46
Shen Ming, a spendthrift scion of a Shanxi merchant family in modern times and CEO of a cross-border e-commerce firm, accidentally travels back to the Gobi Desert in the Qing Dynasty, becoming a migrant heading westward for a new life. With the ancestral skill of running a traditional draft shop, he starts by selling Gobi specialties, rises through商战(trade wars) to become a prominent merchant. Then he travels back to modern times, only to find his family’s century-old business on the verge of collapse. To preserve the Shanxi merchant glory, he combines ancient商战strategies with modern cross-border e-commerce to revive the family business, with unexpected twists unfolding nonstop.
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