share time: 2025-10-20 12:32:16
Modern office worker Lin Chuan dies from overwork and travels back to 1981, waking up as a starving poor boy in a mountain village. Armed with 21st-century business acumen, he starts with a stall selling small daily items and earns his first fortune by using "hunger marketing" to sell surplus clothes. However, his success triggers the jealousy of village bully Zhou Qiang—who steals his supply channels, smashes his stall, and even tries to steal his first love, Su Xiaomei. While using modern strategies to resolve crises (like uniting villagers for collective purchasing to outsmart Zhou), Lin Chuan re-pursues Su Xiaomei, whom he missed in his previous life due to poverty. In the end, he not only becomes a coveted "ten-thousand-yuan household" (a symbol of wealth in 1980s China) but also wins Su Xiaomei's heart, completely rewriting his and his family's fate through a spectacular counterattack.
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